DITA has just unveiled an exclusive collaboration with global soccer icon Ronaldinho, bridging the bold, aesthetic realm of DITA with the disciplined, high-performance engineering of DITA Lancier. Timed to coincide with a landmark summer for global soccer, the collection presents a dual-environment approach to technical luxury, matching Ronaldinho’s celebrated style with advanced manufacturing and architectural precision.

The collection spans two environments within the same world: DITA, operating as a cultural gallery of bold, structural artifacts, and DITA Lancier, operating as a technical lab delivering purposeful instruments calibrated for life in motion. Handcrafted in Japan since the last 30 years, each frame utilizes elite materials, tight tolerances, and exact alignment.

“Soccer has always been about creativity, confidence, and joy,” says Ronaldinho, one of the world’s most influential soccer players. “Working with DITA allowed me to bring that same energy into eyewear pieces that feel bold, technical, and refined at the same time. This collection represents my style and my passion for excellence.”

“Ronaldinho is a global symbol of artistry and individuality in sport,” says Cody Cho, Vice President of DITA. “As global soccer takes center stage this summer, it felt natural to celebrate his legacy through design. These styles reflect the movement, lightness, and creativity he brought to the game, interpreted through DITA’s lens of precision and craftsmanship.”

The Shades of Summer

DITA-Lancier LSA-119 A sleek rimless silhouette built around reduced mass and balanced structure for comfort across extended wear. Engineered for physical performance and changing environments, the construction features a high-quality titanium bridge and temples calibrated for a secure fit. The technical assembly incorporates adjustable injected soft-touch anti-slip nose pads alongside swadged round-to-flat profile temples and integrated accessory end-tips. Lenses offer 100% UVA and UVB protection with specialized anti-reflective and hydrophobic coatings. Each pair is meticulously handcrafted in Japan, with pricing ranging from $345 to $370 depending on lens specification.

DITA-Lancier LSA-404 A rectangular silhouette combining structured rigidity with physical flexibility, engineered to perform without distraction. Designed as a precise instrument for life in motion, the frame is optimized to hold its exact alignment across varied environmental conditions. The physical build combines a mixed acetate and titanium front frame with titanium wire flex temples, soft-touch anti-slip nose pads, and anti-slip temple tips featuring integrated accessory end-tips. Built with advanced lens technology, the lenses provide 100% UVA and UVB protection coated with anti-reflective and hydrophobic treatments. Handcrafted in Japan, the style is priced from $475 to $490 depending on lens specification.

DITA DUBSIGNAL A statement-making luxury navigator from the DITA collection, showcasing signature architectural scale and sculptural refinement. The design utilizes material juxtaposition to deliver striking visual depth and physical presence, matching a high-quality titanium chassis with oversized Japanese acetate inner lens rims. Pressed line detailing accents the lens rim, temple end piece, and temple tip, while delicately tapered lens rims transition from a thin to wide side profile for sculptural refinement. Lenses provide 100% UVA and UVB protection with an anti-reflective coating. Meticulously handcrafted in Japan, the Dubsignal is priced at $895.

The Ronaldinho x DITA collection will be available beginning June 5, 2026, at DITA.com, DITA Flagship stores, and select Authorized Retailers worldwide.