Ray-Ban launches a special lifestyle category of lenses designed to protect eyes against the sun, shield against harmful blue light from a screen, or just clear ones that fit into Ray-Ban’s most famous frames.

It’s difficult to imagine Tom Cruise’s character, US Navy pilot Pete ‘Maverick’ Mitchell in the 1986 cult classic ‘Top Gun’ wearing any other shades than his sleek and slightly mysterious pair of Ray-Ban gold-rimmed Classic Aviator sunglasses. With their teardrop shape that flattered every face, they went on to create a fashion frenzy (I’m told that sales of this particular model jumped up by 40 percent after the film’s release). Beyond the immortal style, ingrained into our consciousness by movie stars and pop culture icons, Ray-Ban has always had a serious job to do. Since one’s eyes are one’s most precious assets, Ray-Ban lenses are engineered to protect them.

Ray-Ban has been protecting eyes from UV rays since 1937. Now, it is refocusing on this ongoing mission with the launch of a new product category: Everglasses, a lifestyle accessory for every day use. Everglasses encompasses three Ray-Ban lenses: Evolve Photochromic Lenses, Clear Lenses, and Blue Light Filter. Always on your checklist when you leave the house, you are never without a pair.

Evolve Photochromic Lenses are light sensitive, automatically adapting to shifting light conditions. With UV400 protection for almost complete sun protection, one never needs to take them off. The new Clear Lenses fit Ray-Ban frames, and its wearer, perfectly; defense, comfort and authentic style all in one. Both Evolve and Clear Lenses are also available with a Blue Light Filter, designed to reduce visual discomfort induced by blue light. Perfect for those who are always in front of a screen, Everglasses improve visual comfort in front of digital devices through blue light filtration.

The new Everglasses category is comprised of a wide selection of styles for every individual and any situation. The Aviator, Wayfarer, and Square frames are available with Evolve Photochromic Lenses. Clear Lenses are available for the Boyfriend, the RB4300, RB4068 and Justin designs. Evolve Photochromic Lenses with Blue Light Filter are available for the State Street, Round, Frank, Olympian and Balorama styles. Clear Lenses with Blue Light Filter are available for the Clubmaster, New Wayfarer, Octagon, Hexagonal, Aviator II, Jackie Ohh, Predator 2, Erika and Daddy-O.

For Ray-Ban, style and function will always be inseparable. The Everglasses category reaffirms that truth for the next generation by adapting to contemporary trends while remaining iconic. Never without a pair. Available at leading optical stores and online at https://india.ray-ban.com/ Prices start at Rs 7,090.